Benchmark website’s performance against your competitors by keeping track of key indicators of onsite behavior. In October nhl.com received 54.44M visits with the average session duration 06:56. Compared to September traffic to nhl.com has increased by 98.42%.

Visits

54.44M

+98%

Pages / Visit

2.77

Avg. Visit Duration

06:56

Bounce Rate

53.27%

Total Visits last 3 months

Oct54.44M

Sep27.44M

Aug17.47M

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nhl.com Website Traffic by Country

See the global distribution of visitors to your competitor’s website and start tapping into overlooked markets. Nhl.com's core audience is located in United States followed by Canada, and Russian Federation.

Country		All devices	Desktop	Mobile
United States	40.34%	21.96M	39.94%	60.06%
Canada	33.82%	18.41M	25.64%	74.36%
Russian Federation	3.9%	2.12M	14.72%	85.28%
Finland	3.56%	1.94M	19.4%	80.6%
Sweden	2.96%	1.61M	21.83%	78.17%

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nhl.com Website Traffic Journey

Learn where visitors browse before landing on your competitor’s site and where they go after to find new opportunities for attracting your competition’s audience

Desktop

Oct 2024

On nhl.com, visitors mainly come from Direct (67.26% of traffic), followed by google.com (20.33%). In most cases, after visiting nhl.com, users go to ticketmaster.com and espn.com.

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nhl.com Competitors and Alternatives

Reveal other websites that your audience is interested in. See the list of domains users are browsing next. Nhl.com's audience also visits eliteprospects.com, followed by hockeydb.com, and sportsnet.ca.

eliteprospects.com

Visits:

9.75M

hockeydb.com

Visits:

8.13M

sportsnet.ca

Visits:

15.51M

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nhl.com Organic and Paid Website Traffic

Discover how your top competitor’s audience surfs the web so you can tailor your website experience perfectly at every stage of the customer journey. Nhl.com’s traffic has dropped by -2.98% month-on-month down to current organic search traffic. In addition, paid search traffic has increased by 33.16% up to current paid search traffic.

Organic Search Traffic

28.53M

-3%

Paid Search Traffic

59.69K

+33%

Branded Traffic Share

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nhl.com Organic Keywords

Organic Research is designed to help you discover competitors' best keywords.

nhl.com Top Organic Keywords

Organic Research is designed to help you discover competitors' best keywords. The tool will show you the top keywords driving traffic to nhl.com, while also providing the exact search volume, cost-per-click, search intent, and competition level for each keyword.

United States

Oct 2024

Keyword	Intent	Position	Volume	CPC(USD)	Traffic %
nhl playoffs	I T	1	673,000	0	3.93%
nhl scores	I	2	3,350,000	0	2.0%
rangers	I	1	1,220,000	0.59	1.17%
nhl	N	1	5,000,000	0.97	0.94%
nhl playoff bracket	I	1	135,000	0	0.78%

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nhl.com Backlink Analytics

Analyze and track nhl.com’s backlink profile with the fastest backlink database available

Discover the most valuable backlink portfolio in your niche

Spot toxic links and remove them before they cause harm to your website

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nhl.com Backlink Stats

Dive into your competitor’s SEO Authority Score and backlink profile.

104.67K

45.35M

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nhl.com Backlinks and Referring Domains

Uncover the referring domains of your competition, assess their backlink profile expansion, and get a clear picture of the opportunities you may be missing. In October the number of backlinks to nhl.com has dropped by -4.01% and equals 45.35M. The amount of referring domains has increased by 1.44% and equals 104.67K.

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